Case Study

Client: Experience Nottinghamshire / Visit Nottinghamshire
Deliverables: web design, advertising, visitor guides, photography, heritage trails, exhibition, illustration, print management

Place Branding

Visit Nottinghamshire logo

‘Place’, for us, has been as vast as the rugged and romantic coastline of a country, right down to the inescapable intimacy of a single, ruined room. Either way, the challenge has been to create a sense of that place which engages the visitor, educates and entertains.

Typically, we provide creative solutions across our full range of skills to support place marketing strategies, helping to shape the image of place to influence perception and reputation.

The county of Nottinghamshire is the birthplace of literary heavyweights such as D H Lawrence and Alan Sillitoe, and resting place of poet Lord Byron; is famed for its past sporting glories, centuries-old Goose Fair, boutique shopping, creative and science industries; and of course is home to world-renowned Sherwood Forest and legendary outlaw Robin Hood.

Handling the entire creative output for official tourism body Experience Nottinghamshire and Visit Nottinghamshire was a never-ending task of balancing creativity and consistency. Business, retail, tourism, and accommodation-specific visitor guides; national advertising; county-wide visitor trails; product development; and large-scale print management, all helped drive leisure and business visitors to the city and county.

We’re happy to help you identify the soul and appeal of your place; develop strategies and tactics which will embody that spirit within a vision which will engage and captivate your audience; and support you with the professional skills necessary to bring that vision to life.

And we’re practised, comfortable and confident in the company of owner/custodians of historic houses and monuments; freelance HLF Project Managers; Destination Management Organisation marketing professionals; and the officers of local enterprise partnerships and government departments.

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Forest freewheeling

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Other Place Branding projects

Green Monkie Limited logo 2020

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Making a splash!

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Making a splash!

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